Tag: Marketing

Buying a car, whether brand new or used can be a very exciting time, especially if you’re a young consumer buying your first ever vehicle. What should be a stress-free…

What lacks from most automotive advertisements is emotion, passion, and a connection between the driver-to-be and the car. Vehicles are often more than just objects to people. For some, cars…

In the previous article of this mini-series where we take a look at Youtube marketing by car manufacturers, Hyundai was the center of attention, as their 15 second adverts gave…

YouTube has become a major component in digital marketing for car companies, as video content’s ability to grab consumers’ attentions is well worth the investment of money and time. Hyundai…

Just over 10 years ago, a website by the name of YouTube was created, forever changing the Internet and the digital world as we know it today. Fast forward to…

Oftentimes businesses of any size, big or small, make the biggest mistake in their social media marketing strategies. They fail to appear human, and in most cases resemble web bots…

While everyone is looking toward the future of the automotive industry and the inevitable development of autonomous cars, Mazda is focused not only on the here and now, but more…

If you are looking for a great car deal to kick of the month of September, consider looking at Herb Chambers Ford of Braintree and Westborough. Right now both dealerships…

So far heading into the month of September, 10 million cars have been sold this year, excluding the month of August as we’ll find out overall sales in the early…

Every year, car dealerships struggle to sell aging inventory. With the 2016 models arriving at your local dealer’s lots, 2014 and 2015 models will have to be sold to make…