Native Content Is A Must For Car Dealerships
In the automotive industry, any form of marketing can become unoriginal. From commercials and newspaper ads to social media posts, car dealerships use recycled material to create content, especially on…
Car Dealerships: Find A Social Media Manager To Run Your Accounts
Having spent a lot of time visiting car dealerships’ Facebook pages, both local and across the country, it’s apparent which dealerships understand the importance of having a social media manager…
Car Dealerships: You Should Be Selling An Experience, Not Just Cars
Even in the year of 2015, car buyers have a very negative perception of car dealerships. Go on Twitter, search the term “car dealerships” and you get many disgruntled consumers…
Car Dealerships: Use Social Media To Your Advantage
The name of the game is to sell cars, and what better way to do that than having an effective social media marketing strategy? Every other industry has hopped on…
Who Said Millennials Aren’t Buying Cars?
Remember the reports that Millennials weren’t buying cars, or were less interested in vehicles than previous generations? Well, the sales figures don’t backup those statements, and now we can throw…
Cadillac Will Soon Bow Out Of The Livery Market
A decision by Cadillac that has been long overdue will finally come to fruition as the American luxury car manufacturer will no longer be in the livery market. This comes…
What is Scion’s Identity? Do They Even Have One?
This week at the New York International Auto Show, Scion unveiled their all new iA sedan and iM hatchback that will be going on sale at the end of 2015.…
Clarkson Fired: BBC Loses, Not Top Gear
It’s official, Jeremy Clarkson has been fired from BBC after an altercation with a producer. James May and Richard Hammond have already made it clear that they won’t continue making…
You Have $15,000, Do You Buy Or Lease A Car?
If you have $15,000 in cash, do you buy or lease a car? Actually, I’m going to make it more interesting. If you have $10,000 in cash would you buy…
#SaveTheManuals: A Valiant Effort All For Not
The age of the manual transmission is coming to a close. With automatics dominating the auto market, auto-shift and paddle shifters replacing the traditional manual, hard core car enthusiasts will…